Kate Moss is always a good idea. Whether she’s fronting one of our favorite fashion glossies or starring in a campaign for a mega fashion house, we’ll take it. Jimmy Choo is the latest to tap the Brit icon for its new In My Choos collection with Kate appearing in the footwear label’s Pre-Fall 2020 campaign. In stark comparison to Steven Meisel’s ads featuring Kaia Gerber, Kate looks every inch the English beauty (with a little help from Kate Phelan) captured roaming around a 17th-century country manor in Northamptonshire, England for the Tom Craig-shot photos.


The campaign sparked debate on our forums. “The outdoor shots remind me of her U.K. Vogue cover, the controversial The Rolling Stones one that never made the cut. But the boots are ghastly. In fact, I find Jimmy Choo shoes to be ghastly in general, except those strappy pink stilettos. Those look…

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