L’Oréal has announced that it will no longer use words like “fair” and “lightening” in product descriptions, CNN reports. The beauty giant made its decision public on Friday, June 26, with a statement detailing the new policy. “The L’Oréal Group has decided to remove the words white/whitening, fair/fairness, light/lightening from all its skin evening products,” the statement read, per CNN.

L’Oréal’s announcement comes in the wake of similar decisions from other beauty brands. On June 25, Unilever pledged to change the name of its “Fair & Lovely” collection, which is currently sold in India. As noted by Dazed, the brand will reportedly reframe the packaging and advertising of its cream, explaining further in a statement: “We recognise that the use of the words ‘fair’, ‘white’, and ‘light’ suggest a singular ideal of beauty that we don’t think is…

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