The ethos of the brand is to transmit the beauty of simplicity, focusing in colours and textures that transmit a new concept of serenity. Patterns are elaborated but comfortable at the same time, designed with elastic waistbands and adjustable straps to ensure they adapt to the growth of the child.

Fabrics are easy to care and recycle, such as organic muslin, organic french terry or cotton twill, and all have soft washes to achieve the softest hand feel.

New kids fashion label Jellymade for FW20

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